Magic Fashion Milan
Our history
THE BRAND
Alberto Caroli founded the company in 1970.
Create the "Magic Dress", revolutionary innovation for clothing on the wave of the style of the 70s, with the feature to be easily modifiable and recomposed according to one's wishes.
“Magic Dress” affirms itself even more in the concept through a game created to guide girls to create their own clothes with imagination.
In 1971 he won the Toy Oscar for the didactic content and the development of manual skills.
In 2007 Roberto Caroli launches the "Magic Decor ", modular and modular material to create panels, partitions, curtains and tapestries for scenographies and events in public and private spaces.
The "Magic Decor" panels are used on very prestigious stages (Canzonissima, Fantastico, Lidò Theater in Paris, Scalà Theater in Barcelona, Hotel Hilton New York).
Exhibited at the Museum National of Science and Technology Leonardo da Vinci of Milan in the "Aluminum" section, the "Magic Dress" stage dress worn by Mina still represents an icon of Italian style today.
THERE " CAROLINA'S " LINE
Today, from our experience, it is born "Magic Fashion Milano" dedicated to dresses, bags, bijoux and fashion accessories.
The collection " Carolina's " reinterprets a style of the past in a modern and young way, keeping all the magic that only tones gold and silver can donate.
History projected into the new millennium.
"I created this line thinking ......"
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